Seven tips to improve your paid search campaigns

Seven tips to improve your paid search campaigns

Seven tips to improve your paid search campaign Once you’ve got the basics of PPC down, how can you improve on those efforts further? Here are seven tips to take your campaign to the next level.We recently gave eight tips to help beginner search marketers get their...
Click Through Rate

Click Through Rate

WHAT IS A GOOD CLICK-THROUGH RATE (CTR)? What is a good click-through? It’s the age-old question asked by PPC managers and clients alike. Though we can agree that higher is better, much debate remains as to what constitutes a good vs. sub par account CTR. Below, I’ll...

Pin It on Pinterest